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Product Designer · Brooklyn, NY

15+ years shaping how people watch video.

👀 Looking for my next role, let's talk!
OTT
Cross-platform specialist
Acquired companies
Millions
viewers reached worldwide
AI + CE
AI workflows & Consumer Electronics
Selected work

Case studies &
highlights.

Each project represents a distinct design challenge — from inventing new UX patterns for emerging platforms to scaling design systems across a company in transition.

Platform design · Vimeo
Vimeo Streaming

Architecting end-to-end design for Vimeo's OTT distribution product across web, TV, and mobile — giving creators the tools to launch and manage their own streaming channels.

$429M+Annual creator revenue
11Platforms
5,000+Channels launched
Emerging tech · Looking Glass
Looking Glass Go mobile app

Designing the iOS companion app for a holographic display — entirely new territory requiring first-principles thinking about depth, AI-generated 3D, and hardware state management.

0→1Mobile app
2D→3DAI conversion
2024Shipped
0→1 product · Boxee
Cloud DVR experience

Pioneering the Cloud DVR UX at Boxee — designing recording flows, scheduling interfaces, and social TV features for a living-room product that was ahead of its time. Led to acquisition by Samsung.

0→1Cloud DVR UX
10-ftTV interface
→ Acq.by Samsung
D2C platform · VHX
Creator monetization tools

Designing VHX's payment and audience-management flows — the infrastructure that let indie filmmakers and creators run their own streaming businesses. These patterns were later absorbed into the Vimeo platform.

D2CVideo commerce
→ Acq.by Vimeo
2015Shipped
Senior thesis · MICA 2009
Script

Winner of the Stempel Thesis Prize: An annual scholarship awarded to a MICA senior exhibiting exemplary thesis work.

Vimeo.com
About

Deep craft in
video & platform.

Hi 👋 I'm Don. I'm a Brooklyn-based product designer who has spent 15+ years in streaming video and consumer electronics. I started designing 10-foot TV interfaces at Boxee, helped integrate our software into Samsung Smart TVs after acquisition, then built Vimeo's OTT creator platform across 11 platforms including web, mobile, and every major TV OS. Along the way, I've designed for holographic displays at Looking Glass and earned an AI for UX Design certification. I use AI tools throughout my design process — from rapid concept exploration with generative AI to prototyping with AI-assisted tools.

Career narrative

How I got here.

My design journey started with small hardware startups and led to larger streaming platforms. I've learned a lot at every step. Even through two acquisitions, I chose to stay with the product to ensure our work continued to serve the people using it.

July 2010 – July 2013
Designer · New York, NY

Where it all started. At Boxee, I helped design early Cloud DVR and social TV features when the streaming space was still brand new. I also pitched in on packaging and marketing for our hardware. In 2013, Samsung acquired Boxee, which was a great next step for the product we had built together.

Cloud DVR Social TV 0→1 Hardware launch Acquired by Samsung
July 2013 – Nov 2015
Senior Product Designer · New York, NY

Following Boxee's acquisition by Samsung, I designed multi-screen experiences for Samsung's Smart TV ecosystem — integrating Boxee software into Samsung's TV interface and contributing to the design of next-generation remotes. This chapter taught me how to scale consumer-grade design thinking inside a massive hardware organization.

Smart TV Multi-screen Hardware integration 10-foot UI
2013 – 2014
Designer (Contract) · New York, NY

Contributed to MVP design during Y Combinator (S13). Transformed technical curriculum into user-friendly workflows that helped secure seed funding.

Oct 2015 – May 2016
Senior Product Designer · Brooklyn, NY

Designed VHX's direct-to-consumer video tools with a focus on payment flows and audience management — giving independent creators the infrastructure to build their own streaming channels. Established the foundational OTT app patterns that were later adopted across the Vimeo platform when VHX was acquired.

D2C video Payment flows Creator tools Acquired by Vimeo
2022 – 2024
Senior Product Designer (Contract) · Brooklyn, NY

Developed interaction models for holographic displays and a design system bridging 2D desktop workflows with 3D spatial visualization. Collaborated with graphics engineers on Unity-based applications.

June 2016 – June 2025
Senior Product Designer · New York, NY

Nearly a decade at Vimeo, beginning with the integration of VHX post-acquisition. Architected end-to-end design for Vimeo Streaming's cross-platform distribution — web, mobile, and TV apps — and shaped interaction patterns for the Vimeo player supporting millions of daily plays. Maintained shared design systems for web and mobile throughout the company's evolution from creator tool to B2B platform.

OTT platform Cross-platform Design systems Video player UX Post-acquisition
Next chapter
???
Probably something interesting

Not sure exactly what's next — but hoping it involves video, emerging tech, or a problem that doesn't have an obvious solution yet. 😉

Available now Open to the right thing
Download resume📄

Let's talk.

I'm most energized by hard problems in new spaces — especially alongside designers who push me to grow. If you're building something ambitious in video or emerging tech, let's talk.